View: Education and Training as a Tool to Attract Customers and Enhance Presence on Google
August 4, 2020

IBL News | New York
Organizations are increasingly using education and training-based content as a tool to attract customers.
As the effectiveness of traditional online marketing continues to decline, education-powered marketing is gaining ground.
It not only builds trust with customers by providing them an intellectual betterment, but it also fuels existing content and marketing strategies.
Google’s craving for renewed and original content gets answered with new education and training related lessons, lectures, and resources.
This valuable knowledge posted online can be enhanced with certificates. Innovative organizations are understanding the importance of providing some sort of certification.
This is a list of some of the companies that apply education-based marketing:
• Hubspot
• Adobe
• Nvidia
• IBM
• Salesforce
• Databricks
• Hootsuite (Hootsuite Academy)
• Slack
• Autodesk
• AWS
• Mint
• Microsoft
Discover more
IBL News is funded by the New York-based, family-owned company ibl.ai. Our stories adhere to the highest ethical standards in journalism and are available to news syndication agencies.








