Only a Small Number of Higher Ed Institutions Use AI Tools to Support Analytics

IBL News | San Antonio, Texas

The 2024 EDUCAUSE Analytics Landscape Study, presented at Educause’s annual conference last week in San Antonio, Texas, noting that higher education institutions understand the far-reaching impact of data and analytics on their organizations.

In fact, most institutional leaders (79%) are interested in or fully committed to analytics.

Regarding AI, Educause found that only a small number of institutions are using AI tools to support analytics, and these tools are slowly gaining traction.

 

Other findings include:

• Analytics are most frequently used in admissions/enrollments and compliance with accreditation standards and regulatory requirements.

 

• Smaller institutions have lower access to resources and support for their use of analytics.

• Institutions are lacking in dedicated analytics leadership and staff positions. Most said their institution does not have a chief analytics officer (69%) or a chief data officer (57%).

 

• Analytics is a strategic priority, but governance is lacking. Most respondents said that analytics is considered a strategic priority (69%) and necessary for effective decision-making at their institution (67%).

“Success hinges on data: data quality, data integration, data governance, data management, and data literacy,” said Susan Grajek, Vice President of Partnerships, Communities, and Research at Educause.